Category: Startups

10 REASONS NOT TO DATE AN ENTREPRENEUR – A TONGUE IN CHEEK RESPONSE

10 REASONS NOT TO DATE AN ENTREPRENEUR – A TONGUE IN CHEEK RESPONSE

A Tongue-In-Cheek response to the article “Ten Reasons To Date An Entrepreneur” doing the rounds of FB. See the original article here: http://love-not-fear.org/2011/12/02/ten-reasons-to-date-an-entrepreneur/Guidelines: 1) This article is not to be taken seriously by either entrepreneurs or sane people 2) Entrepreneurs shall take a pledge of not murdering me before reading this. Full Disclosure: I am […]

MARKETING ORGANIZATIONS OF THE FUTURE – IMPACT OF EMERGING TECHNOLOGIES – PART IV

MARKETING ORGANIZATIONS OF THE FUTURE – IMPACT OF EMERGING TECHNOLOGIES – PART IV

Internet Of Things Appboy writer Lauren Leonardi describes IoT as a world in which everyday objects—from your phone to your car to your coffee maker to the systems that manage energy consumption in your home to the system that screens bags at the airport, and so on—can exchange data with each other via network connections. The […]

MARKETING ORGANIZATIONS OF THE FUTURE – IMPACT OF EMERGING TECHNOLOGIES – PART III

MARKETING ORGANIZATIONS OF THE FUTURE – IMPACT OF EMERGING TECHNOLOGIES – PART III

AI & Machine Learning In the marketing technology world, Artificial intelligence (AI) is growing by leaps and bounds. Propelling this trend are ingredients like Machine learning and other areas bundled under the AI banner, like deep learning, natural language processing and natural language generation. While enterprises have used some of these technologies since some time, […]

MARKETING ORGANIZATIONS OF THE FUTURE – IMPACT OF EMERGING TECHNOLOGIES – PART II

MARKETING ORGANIZATIONS OF THE FUTURE – IMPACT OF EMERGING TECHNOLOGIES – PART II

Big Data & Advanced Analytics There are multiple ways in which Big Data and advanced analytical tools are revolutionizing marketing. From creating new possibilities in areas as diverse as personalization to pricing to customer relationship management to lowering customer acquisition costs, Big Data and associated tools are helping marketers boost innovation, loyalty, business reach, productivity, […]

MARKETING ORGANIZATIONS OF THE FUTURE – IMPACT OF EMERGING TECHNOLOGIES – PART I

MARKETING ORGANIZATIONS OF THE FUTURE – IMPACT OF EMERGING TECHNOLOGIES – PART I

Recently, we entered the seventeenth year of the twenty-first century. If we take a look at the world today and compare it to what we would have found just seventeen years back, we see remarkable changes across the globe, especially in the way emerging technologies has impacted every aspect of our lives. From the rise […]

8 HIRING MISTAKES MADE BY LEADERS IN STARTUPS THAT SINK

8 HIRING MISTAKES MADE BY LEADERS IN STARTUPS THAT SINK

Startup founders and early leaders need to hire efficiently to progress to the next level. If they do that well and avoid hiring mistakes, they have won half the battle; a great team can turn even a bad start/strategy/product around and take the baby organization towards a successful adulthood. If they do it badly, they […]

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